Ford has tapped its first 67 dealerships to roll out the new 2012 Ford Focus Electric this spring, which might seem like an easy decision, but harboring the new EV requires a lot of work from these dealerships. To become certified to sell the vehicle, dealerships must meet strict electronic vehicle guidelines put in place by the brand, including participation in highly specialized EV training and the instillation of at least two onsite charging stations.
David Gutman, Field Operations Manager for Ford, explains, "The amount of hard work and resources dealers put into becoming certified really is a testament to how excited they are, how excited customers are and how excited we are about electric vehicles, starting with Focus Electric."1
The first 67 dealerships are located in New Jersey, New York, and California, which are the markets that usually sell the highest volume of electric vehicles from other auto brands. By the end of the year, however, the new Ford Focus Electric will be available across the U.S. Eric Keuhn, Chief Nameplate Engineer for the Focus Electric, explains how the new vehicle will impact the Ford lineup, stating, "Ford is giving customers the power of choice for leading fuel economy regardless of what type of vehicle or powertrain technology they choose. The Focus and Fusion are great examples of how we transformed our fleet of cars, utilities and trucks with leading fuel efficiency."2
Looking for a new Ford dealer near Indianapolis to meet your fuel-efficient requirements for an automobile? Look no further than Pearson Ford, conveniently located at 10650 North Michigan Road Zionsville, IN 46077. Stop by and see our varied collection of new Ford vehicles today!