If you saw the big game (the Super Bowl, obviously) last Sunday, you know that Ford was left with a bitter taste in its mouth from a certain Chevrolet advertisement, which focused on the Chevy Silverado pickup truck. The commercial revolves around an apocalypse with three survivors, all of which are fittingly driving Chevrolet vehicles. When one of the survivors asks where the fourth friend in the posse, Dave, is, he receives the response, "Dave didn't drive the longest- lasting, most dependable truck on the road. Dave drove a Ford."1. While this advertisement is clearly targeted at the Ford truck line as a whole, we at Pearson Ford, located at 10650 North Michigan Road Zionsville, IN 46077, aren't worried at all. "Why," you may ask? Because we've looked at the stats, and Ford rises above the competition.
There are many reasons Ford is on top, and its history as an American icon recognized worldwide and many award-winning vehicles only help. 1. As far as numbers go, "In 2011 the Ford F-150 was the best-selling pickup and vehicle in America with 584,917 sold, compared to 415,130 Chevrolet Silverados and 244,763 Ram full-size pickups."2The Ford F-Series is actually the second best-selling vehicle of all time worldwide (right behind the Toyota Corolla). Chevrolet doesn't make the Top Five list. How sad.
As you can see readers, there's no need for Ford to retaliate. The company's best-seeling, award-winning vehicles speak for themselves. In fact, why not take a few minutes to stop by Pearson Ford and check out the amazing 2012 Toyota truck line for yourself?
Source: 1,2 http://www.mlive.com/auto/index.ssf/2012/02/should_ford_retaliate_over_gms.html