Dramatic Reduction in Water Usage

Water conservation is an important part of our holistic approach to reducing the environmental impact of our manufacturing operations.

From 2000 to 2006, our global manufacturing operations reduced water consumption by 25 percent, or approximately 6.8 billion gallons-roughly the same amount of water used by 68,000 U.S. households annually. This year, our U.S. plants are on pace to achieve another 10 percent reduction year over year.

Our water conservation initiatives cover all types of water usage, including that from municipal supply water, groundwater and surface water.

Ford Believes in Reducing Water Usage

Many factors have contributed to Ford's reductions in water usage. Among them are two patent-pending tools developed by Ford engineers:

• The Water Estimation Tool (WET) is a software program that creates a facility-wide water balance to quantify individual uses of water and identify areas of opportunity.
• Engineers paired WET with another tool called "Water Ideas to Lessen Demand" (WILD), which lists more than 190 practical, proven techniques for reducing water usage. WILD helps each manufacturing operation first identify water usage patterns at individual unit operations, compare that usage to typical values and then determine the most cost-effective method to reduce consumption.

Continued Leadership

We were the first automotive manufacturer to certify all our manufacturing plants globally to ISO 14001 and our water-use reduction efforts continue this record of exceptional environmental achievement.

This is just one more answer to Why Ford? Why Now?